Privacy policy

Collection of general information when visiting our website
Nature and purpose of processing:
When you access our website, i.e., when you do not register or otherwise submit information, information of a general nature is automatically collected. This information (server log files) includes, for example, the type of web browser, the operating system used, the domain name of your Internet service provider, your IP address and the like.

In particular, they are processed for the following purposes:

Ensuring a smooth connection setup of the website,
Ensuring a smooth use of our website,
evaluating system security and stability, and
to optimize our website.
We do not use your data to draw conclusions about you personally. Information of this kind is statistically evaluated by us anonymously, if necessary, in order to optimize our website and the technology behind it.

Legal basis and legitimate interest:
The processing is carried out in accordance with Art. 6 (1) lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website.

Recipients:
Recipients of the data may be technical service providers who act as order processors for the operation and maintenance of our website.



Storage period:
The data is deleted as soon as it is no longer required for the purpose for which it was collected. This is generally the case for data used to provide the website when the respective session has ended.



Provision prescribed or required:
The provision of the aforementioned personal data is not required by law or contract. However, without the IP address, the service and functionality of our website is not guaranteed. In addition, individual services and services may not be available or may be limited. For this reason, an objection is excluded.



Cookies
Like many other websites, we also use so-called "cookies". Cookies are small text files that are stored on your end device (laptop, tablet, smartphone or similar) when you visit our website.





Technically necessary cookies
Type and purpose of processing:
We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change.

The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change.

We require cookies for the following applications:

Shopping cart
Acceptance of language settings
Remembering search terms

Legal basis and legitimate interest:
The processing is carried out in accordance with Art. 6 (1) lit. f DSGVO on the basis of our legitimate interest in a user-friendly design of our website.

Recipients:
Recipients of the data may be technical service providers who act as order processors for the operation and maintenance of our website.



Provision mandatory or required:
The provision of the aforementioned personal data is not required by law or contract. However, without this data, the service and functionality of our website cannot be guaranteed. In addition, individual services and services may not be available or may be limited.
Objection
Please read the information about your right to object according to Art. 21 DSGVO below.



Technically unnecessary cookies
Furthermore, we use cookies to better tailor the offer on our website to the interests of our visitors or to generally improve it on the basis of statistical evaluations.

To find out which providers set cookies, please see the information below on the display, tracking, remarketing and web analytics technologies used.

Legal basis:
The legal basis for these processing operations is in each case your consent, Art. 6 para. 1 lit. a DSGVO.

Recipients:
Recipients of the data may be technical service providers who act as order processors for the operation and maintenance of our website.

For further recipients, please refer to the information below on the display, tracking, remarketing and web analysis technologies used.

Provision prescribed or required:
Of course, you can generally view our website without cookies. Web browsers are regularly set to accept cookies. In general, you can deactivate the use of cookies at any time via your browser settings (see Revocation of consent).

Please note that individual functions of our website may not work if you have deactivated the use of cookies.

Withdrawal of consent:
You can revoke your consent at any time via our Cookie Consent Tool.

Profiling:
To what extent we analyze the behavior of website visitors with pseudonymized user profiles, please see the information below on the display, tracking, remarketing and web analysis technologies used.



Registration on our website.
Type and purpose of processing:
For registration on our website, we require some personal data, which is transmitted to us via an input mask.

At the time of registration, the following additional data is collected:



Your registration is necessary for the provision of certain content and services on our website.

Legal basis:
The processing of the data entered during registration is based on the user's consent (Art. 6 para. 1 lit. a DSGVO).

Recipients:
Recipients of the data may be technical service providers who act as order processors for the operation and maintenance of our website.



Storage period:
Data will only be processed in this context as long as the corresponding consent is available.

Provision mandatory or required:
The provision of your personal data is voluntary, based solely on your consent. Without the provision of your personal data, we cannot grant you access to our offered content.



Newsletter
Type and purpose of processing:
For the delivery of our newsletter, we collect personal data that is transmitted to us via an input mask.

For an effective registration, we require a valid e-mail address. In order to verify that a registration is actually made by the owner of an e-mail address, we use the "double opt-in" procedure. For this purpose, we log the registration for the newsletter, the sending of a confirmation e-mail and the receipt of the response requested herewith. No further data is collected.

Legal basis:
Based on your explicit consent (Art. 6 para. 1 lit. a DSGVO), we will regularly send you our newsletter or comparable information by e-mail to your specified e-mail address.

You can revoke your consent to the storage of your personal data and its use for sending the newsletter at any time with effect for the future. You will find a link to this effect in every newsletter. In addition, you can also unsubscribe directly on this website at any time or inform us of your revocation via the contact option provided at the end of this privacy notice.

Recipients:
Recipients of the data are, if applicable, order processors.



Storage period:
In this context, the data will only be processed as long as the corresponding consent exists. After that, they will be deleted.

Provision mandatory or required:
The provision of your personal data is voluntary, based solely on your consent. Without existing consent, we can unfortunately not send you our newsletter.

Revocation of consent:
You can revoke your consent to the storage of your personal data and its use for newsletter dispatch at any time with effect for the future. Unsubscription can be requested via the link contained in every email or from the data protection officer or person responsible for data protection listed below.

 

Social plugins
Nature and purpose of processing:
We offer you the option of using so-called "social media buttons" on our website. To protect your data, we rely on the "Shariff" solution for implementation. This means that these buttons are only integrated on the website as a graphic that contains a link to the corresponding website of the button provider. By clicking on the graphic, you are thus redirected to the services of the respective provider. Only then will your data be sent to the respective providers. Unless you click on the graphic, no exchange of any kind takes place between you and the providers of the social media buttons. Information about the collection and use of your data in the social networks can be found in the respective terms of use of the corresponding providers. You can find more information about the Shariff solution here: http://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html

We have integrated the social media buttons of the following companies on our website:



Information about your right of objection according to Art. 21 DSGVO.
Individual right of objection
You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data relating to you which is carried out on the basis of Art. 6(1)(f) DSGVO (data processing on the basis of a balance of interests); this also applies to profiling based on this provision within the meaning of Art. 4 No. 4 DSGVO.

If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the purpose of asserting, exercising or defending legal claims.

Recipients of an objection


Amendment of our privacy policy
We reserve the right to adapt this privacy policy so that it always complies with the current legal requirements or to implement changes to our services in the privacy policy, e.g. when introducing new services. The new data protection statement will then apply to your next visit.

Questions to the data protection officer
If you have any questions about data protection, please write us an email or contact the person responsible for data protection in our organization directly:

 

Use of the Facebook Pixel

We use the "Custom Audiences" remarketing function of Facebook Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.
Facebook Ireland and we are jointly responsible for the collection of your data and the transmission of this data to Facebook when integrating the service. This is based on an agreement between us and Facebook Ireland on the joint processing of personal data, which sets out the respective responsibilities. The agreement can be viewed at https://www.facebook.com/legal/controller_addendum. Pursuant to this agreement, we are responsible in particular for complying with the information obligations under Articles 13, 14 GDPR, for complying with the security requirements under Article 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Articles 33, 34 GDPR insofar as a personal data breach affects our obligations under the joint processing agreement. Facebook Ireland is responsible for the exercise of the data subject's rights under Articles 15 - 20 GDPR, for compliance with the security requirements under Article 32 GDPR in relation to the security of the Service and for compliance with the obligations under Articles 33, 34 GDPR to the extent that a personal data breach affects Facebook Ireland's obligations under the Joint Processing Agreement.
The application serves the purpose of targeting website visitors with interest-based advertising on the Facebook social network. For this purpose, Facebook's remarketing tag has been implemented on the website. Via this tag, a direct connection to Facebook's servers is established when the website is visited. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalized, interest-based Facebook ads. Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as adequate safeguards for the protection of personal data, viewable at: https://www.facebook.com/legal/EU_data_transfer_addendum.
The use of cookies or comparable technologies takes place with your consent on the basis of § 15 para. 3 p. 1 TMG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
For more information about the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please refer to Facebook's privacy policy at https://www.facebook.com/about/privacy/.

The privacy policy was created with the help of activeMind AG, the experts for external data protection officers (version #2020-09-30).